Live data study · updated September 11, 2026

The State of US Cleaning Demand

Most cleaning businesses guess where demand is. It's actually in public records — the moment someone buys a home, registers an Airbnb, or gets cited for unsanitary conditions. Here's what BellAveGo is tracking right now.

250,488
homeowner records tracked
115,387
active cleaning-demand signals
44,078
short-term-rental hosts (recurring turnover)
43,078
new movers (move-in deep clean)

The 3 signals that predict a cleaning job

New movers. A homeowner who just closed on a house books a move-in deep clean within weeks and has no incumbent cleaner. We track 43,078 recent movers with a cleaning signal. Sourced from public sale records.

Short-term-rental hosts. Cities publish STR registries. An active host needs a turnover clean after every booking — recurring revenue for years. We track 44,078 active hosts.

Unsanitary-condition citations + renovations. City code citations for unsanitary conditions carry compliance deadlines; finished renovation permits mean dust-filled homes. Both are documented, motivated cleaning jobs.

Top cities by active cleaning-demand signals

Last 120 days, live. Reflects where our public-record coverage is deepest today.

#CitySTRMoversTotal
1.New York, NY001,224
2.Chesterfield, VA0688688
3.Ocala, FL0633633
4.Chicago, IL00515
5.Los Angeles, CA0477496
6.Baltimore, MD0458458
7.Louisville, KY00435
8.Tampa, FL0281281
9.Norfolk, VA0259261
10.Newport News, VA0240240
11.Cape Coral, FL0146146
12.Arlington, VA0144144

Cleaning company? See the demand in your zip.

BellAveGo turns these signals into exclusive leads — one cleaning company per zip, owner name + address, phone traced on delivery for most. 3 days free.

Methodology. BellAveGo aggregates public records nightly — county sale records, municipal short-term-rental registries, 311/code-enforcement complaints, and building permits — across US metros. Counts reflect the live database and update daily. For press or data requests: Peter, (773) 710-9565.